Who You Are: You can orchestrate a symphony. You’re incessantly curious and probably a little anal. You cringe when you misspell someone’s name. If you’re presented with something you know nothing about, you dive in fearlessly to learn more. You love learning something new each week and doing things out of your comfort zone. You are thoughtful, empathetic, and impeccable with your word.
Read MoreKey optimizations:
Reduced Lead Contentful Paint by 79% & reduced blocking time by 36%
Resizing images without sacrificing quality
Hosting videos / GIFs instead of directly embedding in the page
Performance:
Mobile speed score increased from 20 to 49
Impressions remained stable
Purchases increased by 8%
CPP decreased by 8%
ROAS increased by 6%
Key optimizations:
Reduced Speed Index by 73% & reduced blocking time by 87%
Reduced Time to Interactive by 69%
Only using necessary tracking script
Sizing down images for mobile
Performance:
Mobile speed score increased from 20 to 43
Impressions remained stable, Link Click to LPV rate increased by 7%
Results increased by 42%
CPR decreased by 30%
CVR increased by 40%
Not all data is created equal. In fact, when it comes to advertising, there’s a lot of useless data mixed in with the important stuff. At times, all the extra numbers and information can be overwhelming—especially when you’re just trying to run a simple core campaign.
Read MoreFacebook likes to give advertising advice, and as an advertising agency we listen—sometimes. The truth is, they’re not always the experts. We wanted to go through some common advice they’ve given our clients that we don’t agree with.
Read MoreThere are a lot of options when it comes to promoting your eCommerce business and products on the internet. At first blush, it can be daunting and if you don’t know where to start and how to focus your efforts, it can be downright overwhelming.
Read MoreIn today’s digital age, brand transparency has become an essential tool in the constant battle to stay relevant with the younger half of the population. So, why brand transparency? The more information we have access to at our fingertips, the more we expect to be given from the brands we buy from.
Read MoreAds Inside announced today that they have been named a Partner of Facebook’s Marketing Consultant Partner Program, a program created to connect Facebook advertisers with qualified Partners.
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